Kelly Rohlfs Lyden is known for her updated, yet classic style with a touch of preppy pizzazz. Readers crave her fresh party style and flock to her lifestyle + entertaining blog, The Party Dress, daily for inspiration. Her approach to planning parties is unique and approachable – focused on a color palette, an icon, or a classic theme that needs to be updated. Kids parties are Kelly’s specialty: she pull in elements that you would typically see at adult events, but executes the design in a way that appeals to children. She believes in branding a party with paper goods – pulling together elements such as cupcake toppers, decorations, dessert table signage and party favor packaging that all coordinates back to the invitation and theme. Her social stationery company, WH Hostess, provides clients with preppy mod stationery, party invitations and decor, and personalized gifts.
In 2012, Kelly Lyden created the patent-pending product, Cake Plate Clings. A series of decorative linings designed for cake stands, pedestals and serving dishes, they offer a fresh, reusable update to the traditional disposable paper doilies and liners. They are used for decoration, placed under the food for ornamentation, and are offered in vibrant colors and patterns from WH Hostess Social Stationery. Cake Plate Clings are reusable, washable, non-adhesive, slide-free and use environmentally-friendly ink and material, and can be personalized with monograms and initials.
Kelly’s first book, “Stylish Kids’ Parties” (F+W Media, Inc.) will be launching December 2013 and feature unique, never seen before parties by WH Hostess Social Stationery, DIY party ideas and more. Kelly is thrilled to have the opportunity to bring you even more party inspiration, and do what she loves best…..styling kids parties that puts a smile on both the kid and parent’s faces!