December 31st, 2011 |

Cheers to 2011 + A Peek into 2012

Happy New Years to all of my amazing readers.  I hope you have all enjoyed a joyful holiday season, time with friends and family, and a little time to relax just for you.  That is exactly what we have been doing this week (which explains the lack of posting).  It was time to re-charge our batteries, un-plug for a bit, and also focus on the details of some BIG upcoming projects that needed my full attention!

I sat down about 4 times this week to compile a year-end post, recapping all of the amazing things that we were able to be a part of in 2011 and truthfully, I couldn’t get past January without the post being 10 pages long.  So, in order to leave some blog space for 2012, I am going to save you from that lengthy post.  However, I am going to tell you that after looking back, I am reminded once again how lucky I am.  Three years ago, I was a retail buyer who *thought* she had her dream job and a secret (okay, maybe not so secret) obsession with paper.

Fast-forward three years and I found a new dream along the way.  We have a blog with a daily readership that SHOCKS me every single time I look at our statistics; 2011 brought the addition of The Party Dress Magazine.   A *test* to see if people would respond….and oh, yes, they responded!  Our digital versions have received 3 million+ page views, and we have shipped out many, (many, many) luxe, glossy editions to happy homes.

WH Hostess flourished beyond my wildest dreams this year.  We were so honored to be a part of so many celebrations.  I truly have the happiest job – I get to design party invitations to celebrate milestone birthdays, birth announcements to help welcome sweet little babies, and holiday cards with our clients darling kiddos on them – like I said, it is truly a happy, happy job.  We had the opportunity to work on some HUGE parties, which were followed up with countless features on some of our favorite blogs including HWTM,  and Amy Atlas to name a couple,, Nesting Newbies, and a “Doer of the Week” feature on Martha Stewart!

2011 is one to go down in the books.  I often ask myself, what’s next?  Can we possibly keep this momentum going?  The short answer is YES!  2012 is going to be full of new daily inspiration on the blog, new issues of the magazine (which just keeps getting better and better!), new, exciting opportunities, new party collections for WH Hostess and the official launch of our wholesale line!

Yup, life is good.  And that is all thanks to you, my lovely readers, clients, and friends.  We cherish each and every relationship we made this year – bloggers, “party girls”, magazine contributors, vendors.  Thank you for making 2011 so amazing…..Cheers to a FABULOUS 2012!




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